About Me
Senior research leader with 20+ years of experience spanning tech, marketing, and academia. Proven track record of establishing and scaling research practices. Expertise in cross-functional research leadership, from generative discovery to evaluative testing, with particular experience in Consumer and B2B SaaS, subscription, across product.
Successfully led research initiatives at Mailchimp and Scribd that directly informed product strategy and customer experience. Honed my operational skills on the Salesforce CPO product roadmap listening tour. Deep background in academic leadership, bringing unique capabilities in knowledge transfer and people development. Recently completed extensive international travel, gaining firsthand insights into cross-cultural behaviors and market dynamics.
I am a reader.
References
“Exuberant, thoughtful, empathetic, and intelligent. These are the words that come to mind first when thinking of Cameron. At Scribd, Cameron brought about a new era of customer focus in our process and strategy. He helped us build a better more successful product–bar-none. From 1:1's-to org wide presentations, Cameron would consistently inspire others by bringing a focus to who we are building for, why, and how we can make their experience better. He managed large-scale studies, vendors, qualitative tracking/reporting, and laid the building blocks of our research infrastructure and customer centric culture. I would jump at the opportunity to work with Cameron again. If you have the chance to have him be a part of your team count yourself very lucky.”
Brad Mahaffey, Snr Director, Product Design @ Scribd
“It's always fascinating to hear what Cameron has to say because everything he says has gone through extensive analysis. He doesn't say things just like that, no, he collects a lot of data every day and then channels it to you. The only way why he can do that is because he's observant, attentive, smart, and open.
Working with Cameron is a delight because he deeply understands your perspective and tailors a strategy to what you need.”
Malin Dang, Senior Researcher
“Cameron knows how to craft a vision and hold it in a way that is infectious. I have been fortunate to know and work with Cameron for many years and what I am struck by is that he truly gives a damn about those he is serving, and his approach to creativity, curiosity, design, etc…is one of a wise child. Beginner’s eyes meets a deep understanding and not only that, an ability to teach/communicate/inspire folks around him.”
Luke Kreinberg, Associate Director of Career Management MBA, University of California, Berkeley, Haas School of Business